Everyone was waiting with bated breath to know where rookie superstar Zion Williamson was going to sign his lucrative sneaker deal.
Turns out, Zion's remaining affiliated with Nike in some capacity, as he'll become the latest icon to join Jordan Brand.
The terms of the deal is still unknown at this time, but you can bet it's a record deal for a rookie player.
You think Zion busting out of his Nikes this year at Duke had anything to do with this decision?
Jordan Brand also brought young Boston Celtics star Jayson Tatum aboard in a recent move.
This is a huge addition for Jordan Brand (even though Nike owns them). You're looking at one of the faces of the game, even at his age, so to bring him in and sell his signature shoes is big business. If anyone from this generation is going to take over the game and emulate the most monstrous brands of years past, Zion's the safest bet at this point.