Barstool Sports is back in the mud Monday after Joe Curtatone, the mayor of Somerville, Massachusetts, announced he was filing a lawsuit against the company.
According to Curtatone's suit, a Barstool employee garnered the mayor's consent for an interview by pretending to be Kevin Cullen of the Boston Globe. This is very believable, of course; the content is still prominently displayed on Barstool's website.
Barstool founder Dave Portnoy had a public Twitter battle with Curtatone in May, after the mayor criticized the Boston Bruins' decision to partner with Barstool on rally towels for Game 2 of the Stanley Cup Finals. Following the implementation of these towels, the Bruins did not win another home game.
As a result, Barstool employee and former WEEI morning show host Kirk Minihane wanted to get an interview with Curtatone, but he was denied –– until he contacted Joe's office pretending to be Boston Globe reporter Kevin Cullen. Minihane recorded the entire interview as Cullen and posted it all in a blog on Barstool's website.
I'm not a lawyer, so I can't even venture a guess as to how Curtatone's lawsuit will play out, but it should be interesting to watch. Portnoy, who thrives on and creates tons of content out of these types of battles, has already responded to the announcement:
Regardless of which side you're on, Portnoy and Minihane vs. Curtatone should be a fun clash of Boston blowhards.