Jerry Jones Really Needs to Stop Insulting Ezekiel Elliott During Contract Talks

ARLINGTON, TX - JANUARY 15:  Dallas Cowboys owner Jerry Jones talks with Ezekiel Elliott #21 of the Dallas Cowboys before the NFC Divisional Playoff Game against the Green Bay Packers at AT&T Stadium on January 15, 2017 in Arlington, Texas. (Photo by Joe Robbins/Getty Images)
Divisional Round - Green Bay Packers v Dallas Cowboys | Joe Robbins/Getty Images

Even when a superstar player is threatening to hold out and barbs have been traded back and forth through leaks and tweets alike, contract negotiations in the NFL tend to be at least SOMEWHAT amicable. In the case of Ezekiel Elliott and the Dallas Cowboys, however, all those formalities have been cast aside in favor of pettiness, name-calling, and insults.

Zeke is still catching some rays down in Cabo San Lucas while he waits on a new contract, and while he bides his time, Jerry Jones continues to play hardball with him. The boss has gone after the running back with yet another jab in the media, singling him out despite the fact Dak Prescott and Amari Cooper also want new deals of their own.

This has long gone beyond language of a contract or raw dollar amounts. This is personal now.

According to insider Ed Werder, whose word is gospel related to anything Cowboys, Jones offered Elliott a deal that would be worth less than only Todd Gurley's among NFL running backs. It's clear that Jerry's jokes and Stephen Jones' swipes at his agent have gotten to Zeke, and his Cowboys future is looking pretty grim at the moment.

The relationship between Elliott and the Cowboys is looking more and more like two unhappy parties who are hurtling toward an eventual divorce. If the owner keeps needling him like this, it's coming sooner rather than later.