Adult Website Offering Free Webcams to Every Player in the Super Bowl for Some Reason

Could we see a Jimmy Garoppolo x CamSoda partnership?
Could we see a Jimmy Garoppolo x CamSoda partnership? / Cliff Hawkins/Getty Images

When you're an adult website, your marketing department has a tougher job than usual given the limited reach of your brand. But that has not been a deterrent for the folks at adult entertainment website CamSoda (PLEASE do not look them up in public or in mixed company) this week.

CamSoda has presented players with a unique way to sample their product, as they have offered all 106 49ers and Chiefs players in attendance at the Super Bowl a free webcam for... home security?

Darren Parker, the vice president of CamSoda, was quick to insist that these webcams are not meant for lewd purposes. Instead, he's claiming that they will help defend the homes of these players while they get ready for the big game in Miami, citing how Rob Gronkowski and Yasiel Puig's homes were broken in to during the Super Bowl LIII and the 2017 World Series, respectively.

This is not CamSoda's first venture into the NFL space, as they reached out to Jaguars quarterback Gardner Minshew about a potential endorsement deal and tried to help Bears quarterback Mitch Trubisky take his mind off of his struggles on the field.

Be it for home security or "entertainment," CamSoda has managed to carve out a little niche for themselves in the biggest week on the American sports calendar. From a business perspective, that's impressive.